The company, established in 1993 and online since 1997, is one of the most respected specialist appliance retailers in the UK. Highly competitive pricing and exceptional customer service have been key features in our success.

Deliver to any mainland UK address.

Our new website has been constructed to support and reward our affiliate partners.

• 3% to 6% commission rates
• Anti-Leakage programme
• 45 day cookie duration
• Validation next working day
• Highly competitive prices
• Visible details of the products in referred sales
• Daily product feed
• High (and growing) average sale values
• Newsletter detailing top selling products and marketing tips
• Fast nationwide delivery
• Voucher code promotions

• Tier 1 - 3% for transactions between £0 to £7,499
• Tier 2 - 3.5% for transactions between £7,500 to £9,999
• Tier 3 - 4% for transactions between £10,000 to £14,999
• Tier 4 - 4.5% for transactions between £15,000 to £19,999
• Tier 5 - 5% for transactions between £20,000 to £49,999
• Tier 6 - 6% for transactions above £50,000

We understand that our affiliate partners want to be credited with every sale generated. We also know that other appliance retailers drive bigger multiple item orders to the phones with offers of unspecified special package deals, call for best price, email your list etc. Some display highly prominent telephone numbers in the header. Many of our competitors actively encourage leakage - we do not.

Our site is constructed to give package deals automatically with discounts growing as items are added to the basket. This automated system, together with telephone number suppression for affiliate links is designed to ensure that customers can get the deals they want at any time and our affiliates get full credit for the sales that they generate. Continued telephone number and "Call Us" banner suppression is assured and activated by the 45 day cookie.

Our approach to eliminating leakage is unique.

The Kitchen Appliance Store offer a 45 day cookie period across all products.

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The following are restricted;

1. Bidding on our brand terms including but are not limited to;
   • "The Kitchen Appliance Store"
   • "Kitchen Appliance Store"
   • Any miss-spellings of the above
2. Direct linking to the website www.The KitchenApplianceStore.co.uk.
3. Using www.The KitchenApplianceStore.co.uk as the display url in ppc advert.
4. Affiliates must not put the The Kitchen Appliance Store website into frames.
5. Under no circumstances can The Kitchen Appliance Store brand terms be used in your domain, sub domain or URL's of your landing page.

Any cancelled orders will result in non-payment of commission. A cancelled order can constitute one of the following:

• Fraudulent transaction
• Card declined
• Pre-dispatch cancellation
• The Kitchen Appliance Store fulfillment issue

If you have any queries, suggestions or requests about the programme please contact:

Steve Pressley
Affiliate Manager

email steve@benkltd.co.uk

DDI 01279 315477

The Kitchen Appliance Store
Units 5, 6 and 7 Hillgrove Business Park,
Nazeing Road,
Nazeing,
Essex.
EN9 2HB

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